- DDB Worldwide Launches Feels Barometer – DDB
The Feels Barometer, created in partnership with insights agency TRA, leverages cutting-edge projective techniques Here’s an overview of the research behind it: Insights from 8 leading global experts in emotions and psychology, including renowned authors, neuroscientists, and anthropologists
- Why You Need a Killer Marketing Strategy for Your Advertising . . .
DDB’s Donna Tobin, dentsu’s Jeremy Miller and VML’s Gareth Jones on how to market an agency like a brand to stand out, writes LBB’s Ben Conway There’s an often-referenced notion in this industry that says creative agencies - while excellent for their clients - have a branding problem themselves
- 82 Epic DDB Campaigns - TREND HUNTER
DDB campaigns come from one of advertising's most epic agencies DDB or Doyle, Dan and Bernbach is an agency whose origins are similar to Mad Men's SDCP DDB was founded in Manhattan in 1949 and played a key part in the 1960s advertising heyday
- A recruitment campaign that only the pros saw coming – DDB
To poach these talents from competing garages, classic recruitment tools like online ads, canvassing, specialized websites and recruitment agencies are almost always used Impact: In this particular campaign from DDB Paris consumers were directly in contact with the work, quite literally
- Agency Performance Review 2023: Creative Breakthroughs – DDB
For DDB, creative impact translated to business growth The agency won more than 26 accounts in 2022, including NBA 2K, CarGurus, PepsiCo North America and Espolon Tequila It also doubled its pitch activity and expanded remits with existing clients
- DDB Worldwide Ranked in the Top 3 Most Effective Networks in . . .
With 8 agencies listed in the Top 50 and 8 campaigns listed in the Top 100, check out the 2025 rankings here
- DDB Worldwide Ranked Second Most Creative Agency Network by . . .
Two DDB agencies were ranked among the world's top 10 individual creative agencies, with adam eveDDB at #6 and Africa in São Paulo at #9, which is the first time the agency has been among the
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