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  • Less social media. More Snapchat.
    Chat, send Snaps, explore Stories, and try Lenses on desktop, or download the app on mobile! See how to connect create with friends on Snapchat, wherever you are
  • Less social media. More Snapchat.
    Snapchat is an antidote to social media Surround yourself with those who matter most to you and find connection with the freedom to express yourself
  • Less Social Media. More Snapchat. - Snap Newsroom
    From the very beginning, Snapchat was built as an alternative to social media Our founders designed Snapchat to be a fun way to send photo and video messages, in the moment, to their closest friends and family
  • Behind Snapchats campaign to position itself as a post . . .
    That message is front and center in Snapchat’s “Less social media More Snapchat” campaign, which began rolling out in February Despite boasting many features common to social media platforms like Instagram and Facebook, Snap executives are insistent on the app’s distinctness
  • Snapchat Less Social Media, More Snapchat campaign- SN
    Snapchat’s Less Social Media, More Snapchat campaign signals a strategic move to carve out its niche in the evolving landscape of social networking, emphasising genuine connections and private communication amidst growing concerns over the negative impacts of mainstream social media platforms
  • Calif. ’s Snapchat wants you to think it’s not a social media app
    Snapchat’s new marketing campaign is built on a bizarre oxymoron: “Less social media More Snapchat,” the Santa Monica-based tech giant declared in a commercial that debuted this month
  • Why Snap’s creative chief is doubling down on ephemeral . . .
    The ephemeral nature of its content has been the subject of Snap’s recently launched positioning titled ‘Less Social Media, More Snapchat’ The idea of the campaign is that one should focus less on likes and validation around permanent, sometimes-contrived content, and rather, to post more freely and feel a ‘genuine connection’
  • ‘We’re not social media’, warns Snapchat in new campaign
    Snapchat has launched a new 360 marketing campaign ‘Less Social Media More Snapchat’, which aims to set itself apart from others in the sector The 360 marketing campaign includes a TV ad, out-of-home, print, and digital ads that take a look at the stark differences between Snapchat and other social media platforms




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